A STUDY ON BUSINESS GROWTH FACTOR TO CREATE INNOVATION PROCESS OF COMPANIES (CASE STUDY IN REFRIGERATED TRUCK COMPANY)
Abstract
Previous studies into the elements that influence the growth factors of SME show that creating new values by innovation is a key to sustainable business progress, and also that there are constant demands for creating innovation in the society. In response to such demands, there have been various models developed on creating innovation. Many have pointed out the importance of grasping the innovation not as a solution for a single problem but for the whole process of engineering development - as a system which integrates the product manufacturing, engineering and business application. Furthermore, such innovation is increasingly considered significant in the studies on the elements influencing the factors that lead to constant progress of business of, not only SME, but also companies in general. In this study, we took an example of a Japanese manufacturer which achieved the position of a niche top and has been successful in continually growing in business to investigate on and analyze the following two subjects; “the elements influencing the growth factor of an enterprise” and “the transition of the growth factors in accordance with each product lifecycle”. The result hereby shows the different elements that can create a value affecting the business growth factors in the respective stages of product lifecycle, such as Introduction, Growth and Maturity.
Keywords
Full Text:
PDFReferences
I. B. A. Alharbi, R. Jamil, N. H. N. Mahmood und A. M. Shaharoun, „Organizational Innovation: A Review Paper,“ Open Journal of Business and Management, Bd. 7, Nr. 1, pp. 1196-1206, 2019.
R Rothwell, Technology Analysis & Strategic Management, 1992
Mark Dodgson and Sybille Hinze, Indicators Used to Measure the Innovation Process: Defects and Possible Remedies, 2000
Henry William Chesbrough, Open Innovation: The New Imperative for Creating and Profiting from Technology, Harvard Business School Press, 2003
M Dodgson, D Gann, AJ Salter, Think, Play, Do: Technology, innovation, and organization, Oxford University Press, 2005
J Tidd, J Bessant, Developing an organizational culture that facilitates radical innovation in a mature small to medium sized company: emergent findings, Managing Innovation Case Studies, 2004
B. GopalLalima, L. Madan, Stephen F. Betz, and Anthony A. Kossiakoff, The Crystal Structure of a Quercetin 2,3-Dioxygenase from Bacillus subtilis Suggests Modulation of Enzyme Activity by a Change in the Metal Ion at the Active Site(s), 2005
Hiroyuki Itami, Innovation Wo Okosu, Nikkei Publishing Inc., 2009
Japan Cabinet Office, About town, person, work wound straight broad strategic view, 2014
Yuji Hosoya , Global Niche Top Enterprises , Hakuto-Shobo publishing company, 2014
Masataka Nanba, Growth Strategy in Global Niche Top Companies, 2014
Koyata Asai, Basic Problems of Product Life Cycle Theory, 1994
Japan Cabinet Office, Penetration Rate of Major Durable Goods etc. Statistical Table of Consumption Trend Survey, 2004
Japan Frozen Foods Association, Statistical Data Domestic Production Volume by Item, 2004
Refbacks
- There are currently no refbacks.
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.